Best betting sites UK 2026: Top new online bookmakers reviewed

But for some, using an app feels like a step into the unknown. There is no need to worry, though. It’s simple and very similar to online betting.

Bookmaker	New Customer Offer	Validity Period
Ladbrokes	Bet £5 Get £20	30 days from sign-up
William Hill	Bet £10 Get £40	Must be claimed within 7 days
Betfred	Bet £10 Get £40	30 days from registration
Betway	£30 Matched Free Bet	First bet must be placed within 30 days

The only real difference is the platform – you’re using an app, rather than the bookmaker’s website.

• 10bet: A £15 free sports bet is credited after your first settled bet of £10 or more.
• MansionBet: New customers receive a £20 free bet upon placing a £10 qualifying bet.
• Vbet: Welcome offer includes a £10 free bet after an initial £10 deposit and bet.
• SportNation: £10 free bet for new users after a qualifying £10 bet at odds of 1.80+.

Below, we answer some common questions to show you how easy it is to wager using a betting app: The best way to choose the best betting app for you is to read our review, use the apps, and decide which one you prefer. All the betting apps on this page are top-quality products from UK-licensed and regulated betting companies. In other words, you can use any or even all of them. They are all of similar quality, and all pretty much do the same thing.

UK Online Sports Betting FAQs

Losing your mobile phone – Always make sure your mobile phone is secure and that all your apps log themselves out after bet new betting sites uk offers a short period of time. Losing your mobile in 2026 is a serious business, our whole lives are on these devices. The last thing you need is an unscrupulous character gaining access to all your financial institutions, including any bookmaker accounts. When we hear the words betting apps it can be confusing to new and even some experienced bettors. Many wonder is it different to online betting? The best betting app is down to your own preference. Yes, all the betting apps listed on this page are safe to use. All the apps we recommend comply with UKGC standards, meaning they are fully licensed, regulated, and implement top-level online safety procedures.

Recommended Horse Racing Betting Offers

Betting apps have had to improve to keep pace with society’s needs, meaning we can now bet from our sofas, on public transport, or even at sporting events. Great user experience – Improvements in technology have resulted in better betting apps and better user experiences. We want the same level of quality and coverage on our mobile that we used to get on our desktop computers. And if the bookmakers don’t keep improving their products, they risk losing players to bingo sites and online casinos. Improved betting offers – Betting promotions are rife.

Top Picks

But they are also available on casino apps and gaming apps, which are now competing with the bookmakers for our custom. As a result, some betting sites will occasionally offer a better deal if you sign up through the app. We can expect to see better offers for downloading and signing up through apps become more popular in the future. Free games – This is the case on both betting apps and online websites. The bookmakers can no longer take punters for granted and expect us just to bet with them.

8. CopyBet

They need to entertain us and expand beyond expecting us to just place a wager on the 1.50 at Cheltenham. Betting apps now offer free games allowing you to do more than just bet with real money. A bit too convenient in the wrong environment – While the convenience of a betting app can be a pro, it can also be a con if used in the wrong place at the wrong time. For example, you have to be very disciplined with a sports betting app. The fact that you can use it anywhere means you can use it in places like pubs, where you may not always be fully in control of what you are doing if you’ve had a few drinks. But, as we pointed out in our ‘Advantages and disadvantages of mobile betting apps’ section, you also have to be disciplined and responsible for your own actions when using a sports betting app. Yes, you can bet live using these apps.

Can I get No Deposit Free Bets?

In order to check the betting platforms are doing as they say they are, the UKGC conducts regular audits of all sites, ensuring they are looking after their customers. This includes checks for having adequate cyber security, ensuring fairness, implementing anti-money laundering practices, verifying your age through KYC and also looking after your data. Having timeout options and making them easy to find is also crucial, and something the UKGC will also make sure is available to players. Ultimately, they will live or die on the standard of their product. And in the case of betting, that equates to the amount of betting markets they offer, and the competitiveness of their odds within those markets.

19. Betano

It’s not the perfect case of one size fits all. Some bookmakers cover some sports better than others. For instance, we love cricket as a team, so we look for an app that covers that in more detail. You might prefer hurling or the NHL. Our recommended apps cover the main sports in detail and offer more than enough markets to bet on.

£30 IN FREE BETS SKYBET WHEN YOU PLACE ANY BET

But you may need to dig a bit deeper to find the ideal one for you. This is an area that nearly every sportsbook and betting app has tightened up on in recent years. All of our recommended betting apps have numerous deposit methods such as debit cards, bank transfers, e-wallets, and prepayment cards, along with Apple Pay and Android Pay. They also offer fast and instant withdrawals. This area of sports betting is a bit like getting out of bed in the morning. And this is one of the greatest things about using them.

• Betway: A £30 matched free bet for your first deposit, requiring a £10 minimum stake.
• Unibet: Money back up to £40 as a bonus if your first bet loses, plus a £10 casino offer.
• SpreadEx: Offers a free £25 sports bet without any initial deposit required.
• Marathonbet: A risk-free £20 bet for new customers, refunded as a free bet if it loses.
• Royal Panda: Provides a £20 free sports bet after making a first deposit of £20.
• Moplay: Bet £10 Get a £10 free bet, plus an extra £10 free bet weekly for 5 weeks.

You can now be watching a football match on TV and just pick up your phone and place a bet in play. Betting apps mean you no longer have to take the walk to your desktop in the middle of the match to place your in-play wager. Or if you are out, you no longer need to phone up someone at home and ask them to do it for you. Yes, betting apps do come with bonuses and promotions. In general, if a bookmaker is offering a promotion from their online site, the same promotion should be available on your app. You may even get an improved offer using the app. As we covered earlier, it can be possible to get a better offer by signing up through an app. Some betting sites with casino platforms may also offer free spins as well as a welcome bonus.

Free Football Betting Tips & Predictions For This Weekend

Unfortunately, we can’t get the Premier League on live streaming, but we do get access to a whole host of top-quality sports action from across the globe. Anyone betting on UK or Irish horse racing can expect to watch the race on live streaming. You can also expect to watch football from across Europe and South America, grand slam tennis events, NBA, snooker, darts, and badminton – just to name a few. Some of the betting apps we recommend even offer streaming schedules so you can plan what sport you wish to bet on and watch. The days of walking into your betting shop and having a moan are long gone.

Quality of the Free Bet Offer

There are still some high-street bookmakers in the UK and Ireland, but on the whole, everything has now gone online. With plenty of options to choose from, bookmakers can no longer expect us to keep coming back if we have a bad experience. Therefore, they have to offer us a higher level of customer service. We are talking top-quality around-the-clock reliable customer support, with options like live chat, email, or phone support for the very minimum requirement. All our bookmakers are UKGC-regulated so they have to offer this high level of customer service, allowing you to bet with confidence.

Bet x Get y Sign Up Offers

Mobile betting apps have changed the face of online gambling. They have enhanced the user experience, and as the technology increases, so does the range of benefits we get from using apps, such as live in-play statistics and even the quality of live streaming. So below we look in more detail at the advantages and the disadvantages of using sports betting apps. We do nearly everything on our mobile devices, such as online banking, ordering food and paying our bills. We now want to be able to place bets with similar ease. It is always worth checking all available sign-up options on your desktop and on your app to see which one offers the best value.

• Betfred: £30 in free bets for new customers after a qualifying deposit and bet.
• BetVictor: Bet £10 Get £40 in free sports bets with a low minimum odds requirement.
• Paddy Power: £20 in free bets available when you bet £10 on sports.
• William Hill: Bet £10 Get £40 in free bets across sports and Vegas games.

Yes, withdrawing money from your betting account via an app is both possible and easy to do. The betting app is designed to make betting easy, while not sacrificing any of the options and offers available on desktop sites. The apps may not cover everything available on a desktop site, but they cover the basics like secure and affordable deposits and withdrawals. Furthermore, they are only going to get better in the future. Best World Cup betting sites for 2026 Top team goalscorer odds for the 2026 World Cup Craig Mahood is an expert in sports betting and online casinos and has worked with the company since 2020. He joined the Betting & Gaming team at The Sun in June 2022 and works closely with the leading bookmakers and online gaming companies to provide content on all areas of sports betting and gaming. He previously worked as a Digital Sports Reporter at the Scottish Sun, covering Scottish football with particular focus on Celtic and Rangers, As well as football, he has covered horse racing, boxing, darts, the Olympics and tennis for the Sun.

Risk-Free Bet Offers

If the betting sites can’t get that right, then what is the point of using them? A couple of hugely important factors in a good betting app are how easy it is to use and how easy it is to place a bet. In other words, is it user-friendly? If the app is offering boosted odds or a free bet, you shouldn’t have to go looking for it, it should be there for you to use when you open your bet slip. You also shouldn’t have to spend ages navigating to your chosen betting market.

1. Quick Sign Up

A quick route to the football match you wish to bet on shouldn’t be an issue. For example, you don’t want to have to scroll through six screens to get to the Premier League betting page. Waiting ages for a screen to open so you can place your bet in play is no longer an option. Regular promotions and bonuses are a must in 2026. This includes existing customers, not just new ones.

PROFIT BOOST UP TO 15% EVERYDAY + ACCA BOOST UP TO 100%

Our recommended betting apps all offer regular promotions like price boosts, enhanced payouts on winning acca bets, bet builders, free bets, and a lot now also offer free daily games for players to try their luck on. And thanks to the competitive nature of the UK sports betting market, when one bookie gives us an offer, the rest have to follow. That’s why more bet betting sites bonus offers bookies are starting to offer regular no deposit free bets for existing users. The only thing that can beat your bet winning is watching it happen live. And that’s what makes live streaming so exciting.